Faster Twitter Video Uploads Through Android 9+

Faster Twitter Video Uploads Through Android 9+

Video is a very important element of digital marketing today. That is why most social media platforms work on improving their video tools. Twitter, for one, has recently made several updates on its video features. These include auto-captions for videos, enabling live shopping, and improving video quality. The platform also partnered with Viacom CBS to … Read more

Google Video Experiments to Improve Marketing Results

Google Video Experiments to Improve Marketing Results

Video marketing is a clear winner last 2020. The lockdowns and social distancing measures brought about by COVID-19 made everybody online. Today, 60% of businesses use video as a marketing tool. 90% of marketers plan to continue using them. Among the most effective platforms where video marketing leads are YouTube, Facebook, and Instagram. Starting 06 … Read more

Post Malone’s Exclusive Video Now on Facebook Watch

Post Malone's Exclusive Video Now on Facebook Watch

Looking for a new Messenger experience on Instagram? Do you want to watch Grammy’s favorite rapper host a pong league? Post Malone’s exclusive video is now on Facebook Watch.  The exclusive video features the World Celebrity Pong League. It’s a 10-episode video series to start on 18 November 2020 and will air every Wednesday and … Read more

Google Introduces Shoploop, a New Video and Review Platform

Facebook Experimenting Motion Effects on Still Images

Effective 16 July 2020, Google introduces Shoploop, a new video and review platform. It showcases short-form videos below 90 seconds. Users can also try participating merchant products. Shoploop was founded by Lax Poojary in 2019. Its main goal is to find, test, and buy products in a single platform. He got the idea while riding … Read more

Replaceable Backgrounds on Google Meet

Replaceable Backgrounds on Google Meet

Google Meet launches replaceable backgrounds on video calls. Just like the recently introduced Snapchat’s local lenses, users can customize their background while on a live broadcast or call. MediaPipe powers replaceable backgrounds. They may either be handpicked or uploaded by a user. Handpicked images include an abstract environment, office locations, and famous landmarks. Changing a … Read more

Converting Web Pages Into Short Videos via Google

Converting Web Pages Into Short Videos via Google

Do you want to turn your website content into multimedia content? Google is now experimenting with converting web pages into short videos. Recently, Google enhanced its digital ad tools and rolled out audio engagement. These updates help marketers better understand and use Google in their marketing campaigns.   Today, brands can create video ads from scratch … Read more

Snapchat Releases 20/20 Vision for Mobile Videos

Snapchat Releases 20/20 Vision for Mobile Videos

Snapchat is a potential messaging app for digital marketing. Its daily average users are around 239 million. Snap Inc., together with the National Research Group, conducted a survey from 1000 responses from US snap chatters ages 13 to 35. The 20/20 Vision for Mobile Videos shows how mobile videos fit in a user’s life. Among … Read more

YouTube Adds Stories Insights on Its Creator Dashboard

YouTube Adds Stories Insights on Its Creator Dashboard

Major changes in YouTube give Creators a better view of how videos are performing on the platform. It answered some algorithms and video distributions FAQs. It also added Google’s RPM metrics to help assess content performance. Now, YouTube adds stories insights on its creator dashboard.   The major updates on the platform include: A new video … Read more

Official Music Videos on Facebook Watch

Official Music Videos on Facebook Watch

Last 14 July 2020, Facebook added an official music video library for music publishers. The platform is dedicated to building its video services. Facebook Watch now plays exclusive music videos from popular music producers as of 31 July 2020. It aims to build a dedicated service for exclusive music labels. Many music publishers can now … Read more