Shopping tags on Instagram’s short-form videos? That’s true! Instagram now allows adding shopping tags on Reels. Reels was launched in Brazil on 12 November 2019. It was made available globally last June 2020. Reels are short-form music clips lasting from 15 to 30 seconds. They are Instagram’s in-app clone of TikTok. As of 10 December … Read more
Ever use Instagram Reels or Stories? We’ve got great news! Instagram rolls out new creative tools for videos. You can use these tools to make your Reels and Stories more interactive and enjoyable. Reels are TiktTok-like short video clips that last for 15 to 30 seconds. While Stories are either images or 15-seconds videos that … Read more
Sports telecasts now dominate the digital world. In the U.S. alone, 154.4 million viewers watch them every month. App-based sports streaming and subscriptions are gaining popularity globally. To keep up with the trend, Facebook Watch will now stream an exclusive cricket match. Facebook partners with Sony Pictures Network India to feature the Indian National Cricket … Read more
Calling all YouTube Creators!!! You must check this out. YouTube will now insert non-monetized ads on videos. This means that even if you’re not registered under the YouTube Partnership Program (YPP), ads will more likely interrupt your videos. Yet, you won’t get any revenue for that. So, it’s best to register under YPP and monetize … Read more
Looking for a new Messenger experience on Instagram? Do you want to watch Grammy’s favorite rapper host a pong league? Post Malone’s exclusive video is now on Facebook Watch. The exclusive video features the World Celebrity Pong League. It’s a 10-episode video series to start on 18 November 2020 and will air every Wednesday and … Read more
Do you want to animate photos on your Facebook page? The platform is now experimenting with motion effects on still images. It’s like Google’s URL2Video, a tool to convert web pages into short videos. Before this, Facebook launched “Layout,” a visual effect option in the newsfeed. It converts images into banners, columns, or frames. As … Read more
Effective 16 July 2020, Google introduces Shoploop, a new video and review platform. It showcases short-form videos below 90 seconds. Users can also try participating merchant products. Shoploop was founded by Lax Poojary in 2019. Its main goal is to find, test, and buy products in a single platform. He got the idea while riding … Read more
Do you want to turn your website content into multimedia content? Google is now experimenting with converting web pages into short videos. Recently, Google enhanced its digital ad tools and rolled out audio engagement. These updates help marketers better understand and use Google in their marketing campaigns. Today, brands can create video ads from scratch … Read more
Snapchat is a potential messaging app for digital marketing. Its daily average users are around 239 million. Snap Inc., together with the National Research Group, conducted a survey from 1000 responses from US snap chatters ages 13 to 35. The 20/20 Vision for Mobile Videos shows how mobile videos fit in a user’s life. Among … Read more