Experimenting Product Tags on YouTube Videos

Experimenting Product Tags on YouTube Videos

The combination of visual images and product information links have been a powerful digital marketing tool today. These are called product tags. Facebook enabled the use of product tags on 11 May 2020. This is to support small businesses amid the COVID-19 pandemic. Similar shopping tags were also added on Instagram. Even Pinterest launched tools … Read more

Shopping Tags on Instagram’s Short-Form Videos

Shopping Tags on Instagram's Short-Form Videos

Shopping tags on Instagram’s short-form videos? That’s true! Instagram now allows adding shopping tags on Reels. Reels was launched in Brazil on 12 November 2019. It was made available globally last June 2020. Reels are short-form music clips lasting from 15 to 30 seconds. They are Instagram’s in-app clone of TikTok.  As of 10 December … Read more