Snapchat is an image and video messaging app founded in 2011. It now has around 314.6 million users globally. 86% of its users are the Gen Zs and millennials. This is the reason why the platform focuses on digital innovations. On 27 August 2019, it launched Lens Studio 2.1 to easily create and share AR … Read more
Facebook Watch is a video-on-demand service with 1.25 billion monthly active users. It uniquely features a sharing function on the Facebook platform. Last 31 July 2020, Facebook adds music labels on Watch. Now, users can find videos with the following options: Highlights. This shows popular clips and videos on Facebook. “What’s Happening?” highlights the latest … Read more
Creators bring Instagrammers together and connect with their fans through creative content. They are the inspirations of Instagram communities. Since May 2020., the platform is testing badges to help creators make money. As such, paid badges are now on Instagram Live Streaming. Badges are shoppable special heart icons. Their prices range from $0.99 to $4.99. … Read more
IGTV means Instagram television. It’s a downloadable app integrated with an Instagram account. It has been a hit in 2019. In the past few months, it saw a 300% usage increase. It’s a great channel to show DIYs, product collections, and tutorials. These contents best resonate with Instagrammers. They also build meaningful connections. Here’s a … Read more
Facebook’s Creator Studio team focuses on ways to better publish, organize, and discover video content. With Facebook Watch as a growing video destination, the team provides protips on video playlists and series. Playlists Playlists are collections of videos revolving around a specific theme or topic. These are perfect for organizing tutorials and thematic videos. They … Read more
Now that Instagram has set up ‘Reels’ to compete with the social media giant TikTok, it has added even more features to make it more user friendly. These are the new features being added this week: Save Audio – Users can save pieces of music or audio for their Reels. Share Audio Pages – Users … Read more
In an effort to keep YouTube a positive space, the video sharing platform is testing out two new features to combat potentially harmful comments. They will be testing out new reminder prompts that detect specific terms in users’ comments and the automatic deletion of comments that have been “Held for Review” after 60 days. The … Read more