YouTube’s 2022 Priorities

YouTube’s 2022 Priorities

CEO Susan Wojcicki recently announces YouTube’s 2022 priorities. After putting an end to the YouTube Original Series, it is now time to focus on the creator economy. YouTube’s 2022 priorities are divided into three categories. These are the following: Innovations on the Creator Economy Supporting Creator Work YouTube Community Protection Innovations on the Creator Economy … Read more

The End of YouTube Originals

The End of YouTube Originals

It is saddening to hear about the end of YouTube Originals. Robert Kyncl, YouTube’s Chief Business officer, made the announcement recently. Based on recent video performances and trends, YouTube’s original series dimmed because of the rise of Disney and Netflix. YouTube Originals was spearheaded by Susanne Daniels in 2015. For 6 years, it housed premium … Read more

YouTube’s Top Earners of 2021

YouTube's Top Earners of 2021

Ryan Kaji is no longer the top 1 earner in YouTube. His YouTube channel, Ryan’s World has been consistently number 1 on YouTube’s yearly top earners’ list since 2015. Today, he ranks number 7 on YouTube’s top earners of 2021. MrBeast by Jimmy Donaldson makes it as the number one on the list with a $54 … Read more

Understanding YouTube Video Performance with New Filters

Understanding YouTube Video Performance with New Filters

YouTube is back with some more updates for the new year! After enabling comment filters and search insights, the platform focuses on understanding video performance with new filters. YouTube’s Ads Policy Manager, Conor Kavanagh announces the update in YouTube’s weekly news flash. New filters were added to help creators better understand performance trends across similar … Read more

YouTube Is Testing Customizable Comments for Super Thanks

YouTube Is Testing Customizable Comments for Super Thanks

Here is one more super update from YouTube that happened before 2021 ended. YouTube is testing customizable comments for Super Thanks. Last July, it was the latest addition to content monetization among YouTube creators. The two others are Super Chat and Super Stickers. Super Thanks allow viewers to tip creators between $2 and $50 or … Read more

New Updates on YouTube Mobile Studio

New Updates on YouTube Mobile Studio

YouTube announces new updates on YouTube mobile studio!  Comment Filters The new comment filters now allow creators to search the following: Comments with a question under “contained question.” If a commenter has a certain number of subs under “subscriber count.” If a commenter is publicly subscribed to the channel under “subscriber status.” If a creator … Read more

Expanding YouTube Shorts Fund to 70 More Regions

Expanding YouTube Shorts Fund to 70 More Regions

Here’s one more good news among Shorts creators! After announcing the top creators and videos for 2021, YouTube is now expanding the Shorts fund to 70 more regions.  Shorts are 60-second clips imitating TikTok and Instagram Reels. The feature celebrated its first anniversary last September. Recently, YouTube expanded direct access to Shorts via mobile. Today, Creator Insider announces … Read more

Enabling “Places Mentioned” on YouTube Videos

Enabling “Places Mentioned” on YouTube Videos

YouTube’s Ads Policy Manager, Conor Kavanagh, announces some updates on YouTube Studio. These include places mentioned, permission support extension, and editable auto chapters. Places Mentioned YouTube enables places mentioned on videos. It is an easy and engaging way to find more about videos. With places mentioned, creators no longer need to manually add text map … Read more

YouTube Tests “Search Insights”

YouTube Tests “Search Insights”

Here’ another major announcement from YouTube’s Creator Insider! YouTube is now testing “Search Insights.”  YouTube knows how search is important for content planning and creators. Insights give a strong signal of what people are searching for and what they would like to view on the platform. YouTube has also heard feedback from creators that they … Read more