MRC

Building YouTube of the Future

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Building YouTube of the Future

YouTube recently join the Upfronts. It is a mid-May event for digital and linear TV advertisers held every year. The platform hits the Upfront spotlight to showcase building YouTube of the future. A recent Nielsen report showed that YouTube is the number 1 global streaming platform. In the US alone, the app has 230 million … Read more

YouTube Receives MRC Brand Safety Distinction

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YouTube Receives MRC Brand Safety Distinction

YouTube’s 2022 goals are collaboration, commerce, and community. Based on these goals, the platform doubled its efforts in encouraging respectful interactions and tackling misinformation for a better YouTube experience. Today, YouTube ads receive an MRC brand safety distinction. It is the second year around when YouTube received an award from the Media Rating Council (MRC), a … Read more