Pinterest Introduces Live TV Shopping

Pinterest Introduces Live TV Shopping

Every social media platform today engages in live streaming. It is because of its rising popularity since the pandemic outbreak. Facebook spearheaded live shopping Fridays. Instagram enabled scheduling live streams. LinkedIn integrated live broadcast on learning. YouTube celebrated NY Advertising Week with live shopping. Today, Pinterest introduces live TV shopping. Pinterest TV features shoppable creators’ … Read more

Testing Direct Access to YouTube Shorts

Testing Direct Access to YouTube Shorts

YouTube Shorts have come a long, long way! After it was globally launched in September 2020, the TikTok clone received $100 million in funding from YouTube. The platform also launched a Shorts campaign to celebrate its 1st anniversary. Recently, it also partnered with Ed Sheeran for some Shorts promotions. Today, the platform is testing direct … Read more